Keeping Your Watch Timeless: The Key Details of Daily Care

A watch is never just a timekeeping instrument, it is an extension of one’s lifestyle. Whether it’s a daily companion or a high-value collectible, proper care and correct usage ultimately determine how long it will last. From exterior cleaning to movement maintenance, every detail matters.

Wipe Away Dirt with a Cloth

When worn continuously over long periods, a watch naturally accumulates sweat, oils and dust, especially around the junctions between the case and bracelet, as well as between the crown and the case. This is particularly noticeable in summer, when perspiration increases, even a single day of wear can result in visible buildup. For older watches, especially vintage pieces, prolonged exposure to moisture may even lead to corrosion, depending on the metals used.

For this reason, the most essential step after wearing a watch is to remove surface dirt. The simplest and most effective method is gentle wiping with a cloth. A soft, non-abrasive material such as a microfiber cloth or chamois is recommended, as it effectively removes fingerprints and oils while protecting the case and crystal. In the absence of specialized cloths, a clean, smooth cotton cloth can also be used. Avoid tissues or rough materials, which may cause fine scratches. Cotton swabs can be helpful for reaching tight gaps, ensuring a more thorough clean.

It is also important to note that wet towels or tissues, while seemingly more effective, may allow moisture to seep into the case and should generally be avoided. This is especially critical for watches with low water resistance or non-waterproof vintage models.

Be Mindful of Moisture with Leather Straps

Natural leather straps are particularly sensitive to moisture. While they typically require replacement after extended use, proper care can significantly prolong their lifespan. Wiping away sweat and oils with a dry cloth after each wear helps maintain their condition. Additionally, leather straps should be stored away from high temperatures and direct sunlight to prevent premature aging.

In recent years, more water-resistant leather straps have entered the market. These may feature protective coatings or rubber linings on the underside to reduce exposure to moisture. Options such as the water-resistant alligator strap from Jean Rousseau offer a balance between refined aesthetics and improved durability.

Don’t Overlook the Movement

Beyond the exterior, the movement, the heart of the watch,deserves equal attention. Whether quartz or mechanical, all watches are composed of intricate, delicate components and should be handled with care, avoiding shocks and rough use.

Direct sunlight can also have a negative impact on the movement. Prolonged exposure to heat can raise the temperature inside the sealed case, potentially causing the lubricating oils within the movement to degrade. In automatic movements, these oils are applied to key contact points such as levers and jewel bearings that reduce friction in rotating parts. Once degraded, lubrication becomes less effective, which can compromise timekeeping accuracy and affect the smooth operation of functions such as pushers.

If a watch has been exposed to high temperatures or direct sunlight for extended periods, particularly models with exhibition casebacks, it is advisable to have it professionally serviced (overhauled) to maintain optimal performance.

Lastly, automatic watches rely primarily on wrist motion to wind the mainspring. The manual winding function serves only as a starting aid. Therefore, if the watch stops, excessive manual winding should be avoided, as it may accelerate wear on gears and internal components, potentially leading to damage.

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